Curious house with gigantic billboard in North Center

A huge billboard support column appears to be on the property of the house on West Irving Park Road near North Western Avenue. The picture doesn't do it justice. It looks enormous hovering directly over the house. Photo Eric Rojas, Broker, Kale Realty

I was driving my kids home from tennis practice at McFetridge Sports Center on a stretch of 2400 block of West Irving Park Road I've traveled a 1000 times.  My 8 year old son pointed out a billboard ad that spelled "KUBS" instead of "CUBS".  It's sort of an unfortunate advertisement for a tattoo removal service.

I looked at the billboard ad and then looked under it.  The giant billboard (and it's big relative to the surrounding location) appears to be planted on the property. It does not appear to be on the city parkway. Public records show the last sale of the house was in 2004 for $295,000.  I don't know if the billboard was there at that time (my guess is probably).

I showed the photo to my wife and the first question was "How much could we get to do that?".